Focusing Apply positioning theory and practice 3 focuses: Category Focus, Market Focus, and Brand Characteristic Focus.
Innovation Carry out product upgrades, product innovations, management improvements and talent planning Under the guidance of positioning and category theory,
Integrity Jointly pursue the principles of "integrity, fairness, honesty and inclusiveness."
Sharing Create value for customers externally, be result-oriented internally, establish a fair and equitable performance incentive mechanism.
Brand Vision Use brand to prove Chinese manufacturing, bring Chinese manufacturing to the world.
Career Vision Responsibility reflects caliber, and risks bring rewards.
Management Vision Follow orders, coordinate orderly and ensure standardized and efficient.
Market Vision: Utilize our energy-saving & environmental advantages to optimize boiler markets, promote & develop biomass energy.
Service Vision Customers’ interests are company's future profitability.